AI analytics with deeper commerce intelligence
By the Numbers offers AI-powered analytics for Shopify with customer segmentation and LTV tracking. Spark by MishiPay goes further — covering margins, inventory, discounts, and working across every ecommerce platform.
Feature Comparison
See how Spark by MishiPay and By the Numbers compare across key features.
| Feature | Spark by MishiPay | By the Numbers |
|---|---|---|
| AI Capabilities | ||
| Conversational AI analytics | ||
| Natural-language report generation | ||
| Agentic actions (change prices, create discounts) | ||
| Analytics | ||
| Customer segmentation | ||
| Customer lifetime value | ||
| Cohort analysis | ||
| Margin & profitability analysis | ||
| Inventory health diagnostics | ||
| Discount impact analysis | ||
| Cart abandonment insights | ||
| Marketing | ||
| Ad platform segment sync | Roadmap | |
| Platform Support | ||
| Multi-platform support (WooCommerce, Square, etc.) | ||
| Shopify integration | ||
| Reporting | ||
| PDF / Excel / Word export | ||
Why merchants choose Spark
Key advantages over By the Numbers
12 layers vs customer-only
By the Numbers focuses on customer analytics. Spark by MishiPay covers margins, inventory, discounts, carts, products, and more — 12 diagnostic layers in total.
Take action, not just read
Spark by MishiPay can adjust prices, create discounts, and update inventory based on its analysis. By the Numbers only provides insights.
Every platform, not just Shopify
By the Numbers is Shopify-exclusive. Spark by MishiPay works with WooCommerce, Square, Magento, Odoo, and more.
Pricing Comparison
Simple, transparent pricing — no hidden fees.
Spark by MishiPay
- Unlimited AI conversations
- All platform integrations
- Full 12-layer diagnostic
- PDF, Excel & Word exports
- Agentic write actions
By the Numbers
- Shopify only
- AI chat analytics
- Customer segmentation
- LTV tracking
- Ad platform syncing
Frequently Asked Questions
By the Numbers focuses on customer analytics (LTV, segments, cohorts). Spark by MishiPay covers the full commerce stack — margins, inventory health, discount effectiveness, cart abandonment, and more — plus it can take actions like adjusting prices.
By the Numbers covers customer analytics well. Spark by MishiPay at $49/mo replaces the need for separate margin tracking, inventory analysis, and discount analytics tools — saving you money overall while providing deeper insights.
Ad platform integrations are on our roadmap. Today, Spark by MishiPay focuses on store-level analytics and actionable insights across all ecommerce platforms.